I collaborate with brands to curate compelling content that transforms recommendations into revenue, inspires families to travel the world, and champions mental health awareness while elevating their everyday lifestyle. 

With nearly a decade of small business marketing experience, I finally decided to set out on my own...

Through my various platforms, I share lifestyle recommendations, elevated everyday experiences, and travel for families ballin' on a budget. My community values my transparency and mental health advocacy. I strive to maintain their trust by capturing immersive content that makes the them feel like they're a part of the story while organically embedding brands in the narrative. I enjoy collaborating with brands that align with my lifestyle and values, fostering long-term connections with my followers.

past + current collaborations

the investment

$500

$3,000

12 month contract [$250/m]
1 instagram reel per month
3-5 instagram stories per month
all cross-post to facebook

usage rights of all raw images/video
must tag @hilary.griffin

monthly content initiative based on goals:
- AMS events
- AMS Tours
- AMS GROWTH [membership/friends of main]
- ams merchant spotlight

one-time project
1 instagram reel
3-5 instagram stories
all cross-post to facebook

usage rights of all raw images/video
must tag @hilary.griffin

this includes:
hourly rate, production costs & usage rights rate
all based on my non-profit pricing

to move forward please email me at
partnerships@hilarygriffin.com

Chickasaw Country Case Study

Fall Tour of Ada, OK

I was born & raised in Ada, OK and now I'm building a life with my husband and our girls here. When Chickasaw Country asked to partner for a second time, I absolutely had to say yes! We reached over 4,000 viewers, making this reel one of there highest performing pieces of content in 2024! 

instagram views

4k+

reel interations

100+

non-follower reach

92.1%

curated with your brand in mind

PORTFOLIO

CHICKASAW COUNTRY CAMPAIGN

FEATURED WALMART CREATOR

FOLLOW-WORTHY FAVORITES

Creator Program Case Study

Walmart

I became a Walmart Creator in 2023 and was asked to be a featured creator & highlighted on their website for 2024-2025! I have engaged my local and online communities through content focusing on home, beauty, and fashion products while connecting them to the a 30-day free trial of the Walmart+ Program.

In Products Sold

$24.5k+

Storefront Conversion Rate

54%

Affiliate Link Conversion Rate

22%

"It has been wonderful getting to work with Hilary!"

It has been wonderful getting to work with Hilary! She’s been so easy to collaborate with; she is responsive, professional, and creative. She took our vision and brought it to life.

— Chickasaw Country

"We are still in awe."

Hilary did an incredible job giving us the tools and knowledge to improve our online space! We're so excited to start implementing all that we learned!

— Kelsey, Owner of Krave Salon in Ada, OK 

"Hilary was recommended to us as a local content creator for the Ada area, and our collaboration has been a breeze!"

She is easy to work with, very responsive, and stays on top of not just her content creation but also client-side communications. One of Hilary's biggest value-adds is her knowledge of and relationships in the Ada community. If you're looking not just for a local content creator but a true friend of nonprofits, businesses and organizations - Hilary is your girl!

— Goodwill of Central Oklahoma

FREQUENTLY ASKED QUESTIONS

My specialty when it comes to content is as follows, and you can expect a standard of excellence, communication, and cooperation.

Q. What do prices for partnerships look like?

I build options for each brand that I have the opportunity to work with... the rate I develop includes but is not limited to the following considerations: the campaign budget, deliverables needed, exclusivity clauses, duration of partnership, etc.

Q. What kinds of content do you deliver? 

Lifestyle Photography, Short-form Lifestyle Video, Day-in-the-life videos [mini-vlogs], Facebook and Instagram Lives, Story Sets, On-site photos and video, etc.

I believe we will land on an arrangement that meets the needs of each party through our communications about the terms of the campaign. Nothing is off the table.

Q. Can we white label for ads?

follow @hilary.griffin

If you're into authentic stories, shopping local & sharing experiences... you've come to the right place. 

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